One of the world’s most popular esports organizations, Team Liquid, is partnering with Secretlab to launch a special edition chair. This release serves to celebrate its twenty-year legacy of success. Additionally, Team Liquid and Secretlab will launch their first “CHAIR-ity” stream in May to give back to the community.
The new chair design features original Team Liquid navy branding, along with a sleek design and its signature horse. It will be available in both OMEGA and TITAN models. “There is no more fitting way to celebrate Liquid’s trailblazing history as the esports organization with the highest-ever team earnings,” said Ian Alexander Ang, CEO of Secretlab. “[The] Secretlab Team Liquid Edition commemorates their era of success and the historic path Liquid has charted for the industry.”
The Secretlab Team Liquid Edition: Celebrating 20 successful years, and more.
Winning major trophies across multiple esports titles. The 2019 Esports Organization of the Year. There’s no doubt that the @TeamLiquid name is synonymous with esports.https://t.co/9c67a7EWSw pic.twitter.com/od7quqFsuJ
— Secretlab (@secretlabchairs) April 21, 2020
Benefiting the team and supporting communities
“When you’re competing at the highest level, comfort is one factor that cannot be overlooked,” commented Victor Goossens, Co-CEO of Team Liquid. He also noted that Secretlab will outfit Team Liquid’s Alienware Training Facilities. This will let Liquid players practice with the same seats that they compete in on stage. Goossens continued, “We’ve found a partner that supports our players and staff and supports giving back to our community, starting with our collaborative charity stream.”
The CHAIR-ity stream will be a collaboration between both organizations as they look to give back to communities. During the event, Secretlab will donate part of the proceeds from every Team Liquid Edition chair to charity. Fans who wish to purchase the chair can do so on the Secretlab website.
Established in 2014, Secretlab has designed and provided seating for premier gaming tournaments, top esports professionals, and over 350,000 users from more than 50 countries worldwide. They have previously worked with other esports teams in the past, such as the LEC Spring winners G2 Esports. Recently, they donated over 400,000 masks in charity efforts to benefit hospitals in the US, UK, and Singapore.